Tourism promotion

Tourism promotion is on the top of the agenda of J&K administration and recently the government held a meeting with travel operators; discussed tourism promotion at untapped destinations so that they are introduced to the travelers and it will become the backbone of the economy of such villages which are yet to come on the tourism map.

Government recently informed that seventy five new tourist destinations with huge potential are being tapped in Jammu and Kashmir, of which, thirty eight destinations are in Kashmir. He said that the tourism department is installing hoardings displaying tourist and adventure areas of Kashmir at airports, metro stations and metropolitan cities of the country to attract domestic as well as international tourists.

The tourism department is promoting visibility of tourist destinations by utilizing the social media and bloggers which can play an effective role to further boost the tourist influx to the UT.

Government impressed upon the participants to make their contribution which will have a huge impact on boosting tourism. Government invited them to provide innovative suggestions and ideas that would amplify and promote tourism potential of famous destinations as well as new untapped areas.

If these untapped areas are exploited properly for the tourism sector, they will provide employment to the villagers and also give a flip to the tourism sector in a big way.