The government of Jammu and Kashmir has decided to give a push to tourism and they have decided to hold a three month long tourism festival in order to bring back tourists here.
The government will organize autumn and Houseboat festivals, Saffron Festival and Winter Carnival will be organized to promote Kashmir-based destinations.
To promote rural tourism the government will start many activities including some specific activities will be organized along the identified rural circuits across Jammu and Kashmir, including Hokersar-Parihaspora-Gohan in Gulmarg, Waderbala, Nowgam Mawar- Lolab in Kupwara, Chari-Sharief-Doodhpathri-Yousmarg in Budgam and Saderkoot Payeen- Watlab in Bandipora.
In a recent review meeting of the tourism sector Chief Secretary asked the Tourism Department to promote 75 new tourist places by developing comprehensive facilities in an integrated manner having adequate provisions of recreational activities, eateries, and restrooms. The Department was asked to organize a 3-month tourism festival from November to January around the new tourist places.
He directed the Department to preserve, restore, and promote the cultural and architectural heritage of Jammu and Kashmir. He advised the Department to raise awareness about these places by organizing dedicated travel, trekking-expeditions, mountain bike adventures and stays around the identified sites.