Handloom and handicrafts

Handloom and handicrafts

 

Handicraft sector is getting special attention of J&K administration and the artisans are getting financial help through different schemes.

Recently chaired the joint Board of Directors (BoDs) meeting of J&K Handicrafts (S&E) Corporation (JKHC) and J&K Handloom Development Corporation (JKHDC) at Civil Secretariat. During the meeting, the BoDs held extensive assessment aimed to evaluate the progress made by these corporations in promoting and preserving the rich heritage of handicrafts and handloom in the region besides various physical and financial aspects of the corporations, were also evaluated during the meeting. The Board also reviewed the progress and performance of the showrooms of the Corporation.

The meeting was attended by Commissioner Secretary, Industries & Commerce Department, Vikramjit Singh; Director Handicrafts & Handloom Kashmir, Mahmood Ahmad Shah; Director Handicrafts & Handloom Jammu, Vikas Gupta; Special Secretary, Planning, Development & Monitoring Department, K.S. Chib; Managing Director JKHHC and other senior officers of both these Corporations in person and through video conferencing. He called upon the officers of both Corporations to optimally use the available resources of their entities for effective revenue generation.

He stressed upon the management of both these corporations to chalk out a comprehensive marketing strategy for handicraft, handloom and other handmade traditional craft items of J&K so that these items could be marketed in a very effective manner. He also asked the officers to examine the sales and marketing strategies of the corporations and suggested them not to promote or sell any product that is not manufactured in J&K.

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